BEHA 3.0 proiektua onartu digute

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BEHA 3.0 proiektuak Euroeskualdeko hiritartasuna deialdiaren diru-laguntza jasoko du. Honenbestez, euskal hedabideetan datuen kultura sustatzeko bidearekin segituko dugu, analitika digitalean sakonduz, datuen bilketa eta analisia izan daitezen erabakiak hartzeko helduleku lagungarria. EHUren, Hekimen elkartearen eta Euroeskualdearen babesa dauka egitasmo honek eta Behategiak garatuko du, euskal hedabideak oinarri hartuta.   https://www.euroregion-naen.eu/eu/artikuluak/euroeskualdeak-20-euroeskualdeko-hiritartasun-proiektu-finantzatuko-ditu-500-000-eurorekin/

Ipar Euskal Herriko Kazetaritza Euskaraz diplomako ikasleen bisita izan dugu

Albisteak

Ikasturtearen hasieran abiatu zen titulazio berri hau hiru Unibertsitateren, zortzi hedabideren eta Euskararen Erakunde Publikoaren arteko elkarlanetik (ikus Urtekariko artikulua). Ipar Euskal Herriko komunikabideetan euskarak duen egoeraren diagnostikoa egin ostean, prozesua martxan jarri, tituluaren diseinua garatu, eragileen arteko hitzarmena egin eta 12 ikaslerentzako eskolak abiatu zituzten 2023ko irailean, Baionan. Hitzarmenean sartuta daude Bordeleko IJBA-UBM, Paueko…

Digital analytics consulting jobs for media

Albisteak

The Observatory has carried out consultancy work to study the audience for the pilot project led by Innovation Media Consulting. The media Aiurri and Gaztezulo are the two involved in this piloting and the IMC will transfer to the whole sector the recommendations derived from the diagnosis, critical analysis and conclusions thereof, in a work…

We published the Basque Media Yearbook 2023-2024

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(read English version here)   On an annual basis, the Basque Media Observatory publishes this book, which includes research works, projects and highlights related to media and communication in basque language. Among these fourteen articles are some of the main issues that will be on the agenda in the year we have just begun.  …

Media switches to Google Analytics 4

Albisteak

A year ago Google announced that they would shut down its Universal Analytics traffic meter in July 2023, along with the launch of a new version: GA4. Basque media websites, except Argia magazine, have been immersed in this transition in recent months, in collaboration with the BEHA project developed by us. Almost two years have…

Yearbook articles in English with automatic translation

Albisteak

The articles of the Basque Media Yearbooks have been translated into English by automatic translator Elia. In collaboration with Elhuyar, we have used the tool developed by them to distribute globally dozens of articles published over the years around the Basque communication space. The works have been codified one by one to html, so they…

28 media in digital analytics training sessions

Albisteak

Within the activities of updating the digital measurement of the communication space in Basque that we are promoting within the BEHA project, the training section has also begun. We have prepared a first round in which 28 media have registered and in which more than 50 people have participated. These sessions, organized in May and…